The Organising Committee
 

We at ESIC University are immensely honored to host EMAC Annual Conference in 2025, welcoming researchers worldwide to share your research and experiences. This opportunity not only reinforces our leadership in business and marketing education but also highlights our commitment to academic excellence and the global advancement of marketing research. Serving as the host of this prestigious event further cements ESIC University's reputation as an innovative and forward-thinking academic institution on the international stage.

We are very excited about preparing the conference, thinking about all the details of the academic and social programme, as we want it to be a truly unforgettable experience.
 

Organising Committee

• Prof. Anett Erdmann – EMAC 2025 Conference Chair (Head of the Academic Marketing Department)
• Prof. Abel Monfort – EMAC 2025 Conference Coordination (Dean and Vice-Chancellor for Academic Policy and Faculty)
• Eva Beltran – EMAC 2025 Conference Coordinator (Director Research Results Transfer Office & Conference Manager)
• Prof. Belén López – RISM2025 Pre-EMAC Conference Planning Committee Member (CSR Director & Director of the Degree in Sustainability Management)
• Prof. Ana Gomez Olmedo – EMAC 2025 International Relationship Management (Director of Academic Innovation)
• Prof. César García Muñoz – EMAC 2025 Communication Manager (Professor)
• Prof. Juan Carlos Lopez Robles – EMAC 2025 Program Assistant (Professor)
• Prof. Javier Llamazares – EMAC 2025 Editorials and Sponsorship Manager (Professor)
• Donal Ryan – EMAC 2025 Conference Team (Lecturer, Phd Student)
• Diana Kingsley – EMAC 2025 Conference Team (Lecturer, Phd Student)

 

Spanish Advisory Committee

 

• Enrique Bigné (University of Valencia)
• Alicia Blanco (King Juan Carlos I University)
• Monica Cortiñas (Public Universityof Navarra)
• Carlos Flavian (University of Zaragoza)
• Jesús Garcia de Madariaga (Complutense University of Madrid)
• Mercedes Martos (University of Salamanca)
• Sebastian Molinillo (University of Málaga)
• José Luis Munuera-Aleman (University of Murcia)
• Josep Rialp (Autonomous University of Barcelona)
• Ana Isabel Rodríguez Escudero (University of Valladolid)
• Natalia Rubio (Autonomous University of Madrid)
• Salvador Ruiz de Maya (University of Murcia)
• Javier Sanchez García (Jaime I University)
• F. Javier Sesé (University of Zaragoza)
 

Save the Dates:

  • The notifications for the competitive papers have been sent out on March 11, 2025. Please check your SPAMS. If you have not received it, please contact the EMAC Secretariat (emac@eiasm.be) 

  • The notifications for the special sessions have been sent out on March 12, 2025. Please check your SPAMS. If you have not received it, please contact the EMAC Secretariat (emac@eiasm.be) 

  • The notifications for the EMAC Doctoral Colloquium have been sent out on March 12, 2025. Please check your SPAMS. If you have not received it, please contact the EMAC Secretariat (emac@eiasm.be) 

  • Registration deadline for authors of accepted papers: 10 April 2025

  • Early Bird Registration deadline for other participants: 22 April 2025